Sectors

    Hire staff in security

    The security industry has struggled for years to find new security officers fast enough. With SOAP you advertise your vacancies within five minutes on Meta, TikTok and LinkedIn. The Targeting Agent decides who sees them, so you also reach career switchers.

    Book a Recruitment Strategy Call
    SOAP job campaigns for security on social media

    What is happening in the labour market in security?

    Despite better terms of employment, it remains hard to attract enough new security officers quickly. Security officers have plenty of alternatives in the current market, and the industry competes with the police, defence and other sectors.

    3,700

    open vacancies in security in the Netherlands (end of 2025)

    Sources

    Why hire through social media in security?

    Many new security officers come from other professions. On social media you reach people open to a switch, and show what the work looks like, from site security to events.

    Passive candidates

    Experienced security officers open to a better employer.

    Career switchers

    People from other professions considering a training route.

    Young entrants

    Starters for event and site security.

    Which roles is SOAP often used for in security?

    An indication based on what we often see. Every vacancy and region is different.

    Security officerSite security officerEvent security officerSupervisorMobile patrol officerSecurity team leader

    How does SOAP work for security?

    You are operational within a working day and put your vacancies live yourself after that.

    1. 1

      Upload your vacancies

      You add your vacancy to SOAP. During onboarding we connect your ATS if needed.

    2. 2

      The Targeting Agent sets your audience

      The Targeting Agent reads your job ad, for example for site security officer or mobile patrol officer, and sets the target audience per channel around your working area. It adjusts based on data from earlier campaigns.

    3. 3

      Go live and track your results

      Your campaign is live within five minutes. With an ATS integration you also see the cost per applicant and per hire.

    See in detail how SOAP works

    Which channels are often used in security?

    Facebook and Instagram

    Often used to reach career switchers and experienced security officers in the region.

    Advertise on Facebook and Instagram

    TikTok

    Often used for young entrants and event security.

    Advertise on TikTok

    LinkedIn

    Often used for team leaders and coordinators.

    Advertise on LinkedIn

    What does hiring with SOAP cost in security?

    You pay a fixed monthly fee from €299, plus your own ad budget. If you're hiring for multiple regions or clients at once, a Team, Business or Scale package often suits better.

    Solo

    For organisations filling 1 to 2 vacancies at a time

    €299/month
    Active campaigns1 to 2
    Setup fee€149
    Minimum term3 months
    Extra campaign€179/month
    Markup on ad spend0%
    Book a Recruitment Strategy Call
    Most popular

    Team

    Ideal to feel the difference with an agency

    €599/month
    Active campaigns3 to 6
    Setup fee€399
    Minimum term6 months
    Extra campaign€179/month
    Markup on ad spend0%
    Book a Recruitment Strategy Call

    Business

    For established organisations with many vacancies at once

    €999/month
    Active campaigns7 to 14
    Setup fee€749
    Minimum term12 months
    Extra campaign€179/month
    Markup on ad spend0%
    Book a Recruitment Strategy Call

    Scale

    For large organisations and organisations with multiple locations

    Custom
    Active campaigns15+
    Setup feeCustom
    Minimum termCustom
    Extra campaignCustom
    Markup on ad spend0%
    Discuss a Scale package

    All prices exclude VAT and your own ad budget.

    Compare all packages

    Frequently asked questions about hiring in security

    Can I also reach career switchers without a diploma?+
    Yes. You can target campaigns at people open to a switch and a training route. State this clearly in your job ad.
    Can I hire for events?+
    Yes. You set up a campaign for the period and region in which you need people.
    Does SOAP integrate with my ATS?+
    Yes. SOAP integrates with Carerix, Workday, Recruitee, OTYS and Homerun, among others. We build missing ATS integrations free of charge.
    Can I target by age or gender?+
    No. In the Netherlands you may not discriminate on grounds such as age, gender or background when hiring. The Targeting Agent therefore uses role, location, interests and behaviour.

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    Hiring staff in security?

    In a Recruitment Strategy Call we look together at your vacancies, your region and which channels suit you best. No obligation.

    Book a Recruitment Strategy Call