Sectors
No sector has as many vacancies per job as construction, and technical tradespeople are among the hardest roles to fill in the Netherlands. With SOAP you advertise your vacancies within five minutes on Meta, TikTok and LinkedIn. The Targeting Agent decides who sees them, so you also reach tradespeople who aren't actively looking.
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Construction has the highest vacancy rate in the Netherlands, and employers most often name technical roles as hard to fill. Tradespeople such as carpenters, groundworkers and mechanics often already have a job and don't need to search. To reach them, you need to be visible where they spend their time.
73
vacancies per 1,000 jobs in construction in the Netherlands, the highest vacancy rate of all sectors
28,200
open vacancies in construction in the Netherlands (second quarter of 2026)
27%
of the hard-to-fill roles named by employers are technical roles
Sources
Many tradespeople in construction and engineering are open to an employer with better equipment, better hours or more growth, but don't check job sites. On social media you do reach them, for example with footage of projects, equipment and the team at work.
Tradespeople with a job who are open to a better employer.
Starters and trainees you reach with footage of the building site.
Supervisors, work planners and engineers you also reach via LinkedIn.
An indication based on what we often see. Every vacancy and region is different.
You are operational within a working day and put your vacancies live yourself after that.
You add your vacancy to SOAP. During onboarding we connect your ATS if needed.
The Targeting Agent reads your job ad, for example for groundworker or service engineer, and sets the target audience per channel around your projects or branch. It adjusts based on data from earlier campaigns.
Your campaign is live within five minutes. With an ATS integration you also see the cost per applicant and per hire.
Often used to reach experienced tradespeople and engineers in the region.
Often used for supervisors, work planners, engineers and other vocational and higher-education roles.
You pay a fixed monthly fee from €299, plus your own ad budget. If you're hiring for multiple projects, branches or regions at once, a Team, Business or Scale package often suits better.
For organisations filling 1 to 2 vacancies at a time
Ideal to feel the difference with an agency
For established organisations with many vacancies at once
For large organisations and organisations with multiple locations
All prices exclude VAT and your own ad budget.
In a Recruitment Strategy Call we look together at your vacancies, your region and which channels suit you best. No obligation.